Site architecture

Site architecture organizes information for humans and crawlers, clarifying relationships and reducing friction so important pages are found and understood.

Site architecture structures the relationships between pages so users and crawlers can move effortlessly. Good architecture reduces orphan content, clarifies priority, and supports comprehensive coverage through hubs, pillars, and navigational patterns.

Key Takeaways:

  • Link pillars, hubs, and related terms consistently
  • Minimize orphan pages and ambiguous routes

Context:

A developer tools company launching a documentation hub.

Action:

They consolidate redundant URLs, add hub and pillar navigation, and standardize slugs while implementing patterns aligned with Site architecture.

Result:

Crawl efficiency improves; orphan pages are eliminated; discovery and session depth increase.

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