Everything we have worked out about ranking in Google and getting cited by AI.
Written by the two people who do the work, for the operators who have to ship it. No gated PDFs, no email wall, no lead-magnet funnel.
If a post cannot be acted on the week you read it, we did not publish it.
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SaaS AI Visibility Case Study: How TRM Helped Avaza (PSA Software) Win AI Visibility (Mentions + Citations) & Turned It Into Conversions (2026)
Part 2 of the Avaza story: How TRM engineered “AI answer eligibility” so Avaza earned repeatable AI mentions/citations, drove AI referrals to decision-adjacent content, and converted that discovery into measurable engagement and key events.
Faisal Irfan · 17 Jul 2026
PSOhub AI Visibility AEO & SEO Case Study: 12 of 18 Pages on Page 1 and 54 AI Citations in 90 Days
A 90-day case study showing how TRM helped PSOhub build an ICP-led SEO and AEO content system that earned page-1 Google rankings, AI-answer citations, engaged traffic, and early money-page, demo, and sign-up signals.
Faisal Irfan · 17 Jul 2026
How to Write AEO-Optimized Content?
Learn how to write AEO-optimized content using answer-first structure, self-contained chunks, sourced evidence, schema, topic clusters, competitor gap analysis, and AI visibility tracking across ChatGPT, Perplexity, Gemini, and Google AI Overviews.
Faisal Irfan · 17 Jul 2026
How to Create an AEO Strategy for B2B SaaS
Learn how to create an AEO strategy for B2B SaaS, from mapping buyer prompts and structuring answer-first content to auditing AI visibility, finding competitor gaps, improving site readability, and tracking citations across AI search platforms.
Faisal Irfan · 14 Jul 2026
Traditional SEO vs. AI SEO: How Your Visibility Strategy Must Change
Learn how traditional SEO and AI SEO differ, what stays the same, which metrics now matter, and how to build a visibility strategy that works across Google rankings and AI-generated answers.
Faisal Irfan · 9 Jul 2026
How to Increase Your Visibility in Google AI Overviews
Learn how to increase your visibility in Google AI Overviews by tracking citation gaps, structuring pages for extraction, fixing technical blockers, benchmarking competitors, and building trusted third-party source presence.
Faisal Irfan · 9 Jul 2026
How to Improve Local Visibility on Your Google Business Profile in (2026)
Learn how to improve local visibility on your Google Business Profile by optimizing profile fields, fixing listings, building reviews, tracking map rankings, and strengthening local website signals.
Faisal Irfan · 8 Jul 2026
The Great Recalibration: How AI Is Reshaping Professional Services in Marketing & Whether the Industry Will Survive
AI is not killing marketing services, but it is forcing a major reset. This article explains which agency models are being commoditized, which capabilities are becoming more valuable, and how service firms can survive the shift.
Faisal Irfan · 8 Jul 2026
We run this system for B2B SaaS teams
Audits, content, citations, and the measurement that ties it to pipeline. Published pricing and flat monthly counts, so you know what you are buying before the call.
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The same library, filtered to the decisions your seat actually owns. Three doors in, or use the filters above for the rest.
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If you read four things here, read these. They are the posts we send to clients before the first call.
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What is in this library, what deliberately is not, and how to get something added to it.
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